Seller Guide

Everything you need to know to succeed as a seller on Awathar. Start selling and growing your agricultural business.

Start Selling Now
Products with 3+ photos sell 2.7x faster
Complete descriptions increase conversion by 40%
Responding within 1 hour doubles your order acceptance rate
Verified sellers get a trust badge and higher visibility

Getting Started

1

Register Your Account

Sign up with your mobile number and verify via OTP. Select "Seller" as your role during registration.

2

Complete Your Profile

Add your business name, Aadhaar for verification, GST number (if applicable), and bank account details for receiving payments.

3

Set Up Your Storefront

Add a profile photo, write a description of your business, and specify the areas you serve. This helps buyers find and trust you.

Listing Products

1

Choose the Right Category

Select the most accurate category and subcategory. Products in the right category get 3x more views.

2

Write Clear Titles

Include the product name, variety, weight/size, and brand. Example: "Hybrid Tomato Seeds (Navrang F1) 100g Pack"

3

Add Quality Photos

Upload at least 3 clear photos showing the product from different angles. Natural lighting works best. Include packaging shots.

4

Set Competitive Pricing

Research similar products on the platform. Set MRP and selling price separately. Consider bulk pricing for larger orders.

5

Describe in Detail

Add complete descriptions in English and Hindi. Include usage instructions, dosage, expiry dates, and any certifications.

Managing Orders

1

Accept Orders Promptly

You'll receive WhatsApp and app notifications for new orders. Accept within 24 hours to maintain a good response rate.

2

Pack Carefully

Use appropriate packaging — moisture-proof for seeds, bubble wrap for equipment, insulated bags for perishables.

3

Ship on Time

Dispatch within the promised timeframe. Use our integrated logistics partners or arrange your own shipping. Update the tracking number.

4

Handle Issues Gracefully

If an order needs to be cancelled or delayed, communicate proactively with the buyer through the messaging system.

Inventory Management

1

Keep Stock Updated

Update your stock quantities regularly. Set low-stock alerts to avoid overselling and disappointed customers.

2

Seasonal Planning

Prepare inventory for seasonal demand — rabi and kharif season peaks, festival seasons, and harvest periods.

3

Use Bulk Upload

For large catalogs, use our CSV import tool or the bulk upload feature in the seller dashboard to manage products efficiently.

Shipping & Logistics

1

Choose a Shipping Method

Use Awathar's logistics partners for automated pickup and tracking, or arrange self-delivery for local orders.

2

Packaging Best Practices

Perishable items need cold-chain packaging. Seeds should be moisture-proof. Equipment needs shock-proof packaging.

3

Shipping Zones

Set your serviceable areas. Local delivery (same city) is faster and cheaper. Pan-India shipping expands your reach.

Payments & Finance

1

Receiving Payments

Payments are settled weekly to your registered bank account. Track all transactions in your wallet dashboard.

2

Understanding Commission

Commission rates vary by category (3–7%). Premium plan sellers get reduced commission rates. View our pricing page for details.

3

Invoicing

Awathar generates GST-compliant invoices for each order automatically. Download monthly statements from your dashboard.

Growing Your Business

1

Maintain High Ratings

Respond to orders quickly, ship on time, and provide quality products. 4.5+ rated sellers get priority in search results.

2

Ask for Reviews

Politely request buyers to leave reviews. Respond to negative reviews constructively to show you care about quality.

3

Track Your Analytics

Use the seller analytics dashboard to understand your best-selling products, peak sales periods, and customer demographics.

4

Participate in Forum

Share your expertise in the community forum. Answer farming questions. Building authority leads to more sales.

Ready to Start Selling?

Create your free seller account in under 2 minutes. No listing fees to get started.